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Website Traffic Vs. Sales – What’s The Difference?

You want more visitors to your site, but what do you do when they do not purchase? Learn the difference between website traffic and sales.

Cannibalizing Keywords is hurting your content marketing

Keyword cannibalization is preventing your blog from ranking, which decreases your potential traffic. Find out how to optimize your content.

5 Reasons to Get an SSL Certificate for Your Website

The internet is a dangerous place. But there is one simple thing you can do to protect yourself and your customers: install an SSL Certificate on your site.

The Complete Guide to Domain Authority and Why it is Important for SEO

Domain Authority is a metric provided by Moz.com to measure the strength of a web page’s backlink profile. It ranges from 0-100, read the blog.

Headlines: The Secret to Optimizing Your Digital Marketing Efforts Forever

A good headline will pull traffic to your webpage. The more people click on your search result listing, Google will rank your result higher.

How to Use Social Media for Branding?

This article is a comprehensive guide on the importance of social media branding and how to do it successfully.

Marketing Plan Unpacked

A marketing plan is a document in which you strategically map out your objectives and actions you will take to achieve those objectives. It can be considered as a roadmap for your digital marketing journey.

Everything you need to know about Google Ads

This blog is all you need to know about the Google Ads platform. It is the best online advertising platform and gets you a great ROI.

Digital Marketing Unpacked

The pandemic has pushed everything online. Digital marketing has become the most viable form of marketing to get your message out in the world. I will be dissecting this giant “Digital Marketing” and give you a TLDR version of this topic.

KPIs Unpacked

KPIs or the Key Performance Indicators is a collective term used to denote all the analytical metrics that you have to keep a keen eye on to make this a successful marketing campaign.